7 top tips for planning your TW20 event

7 top tips for planning your TW20 event

We know Techweek is a great place to meet, create connections, share ideas and enhance our future world.  Techweek events vary from conferences and showcases to hackathons, networking events, workshops or niche topic meetups.  If you are planning an event, here’s our seven top planning tips;

1.       Know your audience

Take the time to understand your target audience and plan your event considering their needs.  Explore what your audience has in common? Why are they coming to your event? What do they expect or what do they want to gain from the experience?  What will make your event one they won’t want to miss?

Techweek research shows that most people come to learn, be inspired and make connections
to further their business or careers.

2.       Choose an event format

Consider what style of event will meet your audience needs?  Your format choice will depend on the size of your audience, engaging with speakers, sharing ideas or hands-on experiences. The most popular events at Techweek have included hackathons, seminars, workshops, conferences, panel discussion and round tables. 

3.       Select an awesome venue

Finding the best venue for your event is important and will depend on cost (and your budget).  

How many attendees will you expect? You may already have a particular space in mind, but will need to consider size and capacity.  Look at the room layout, kitchen facilities (if you are providing refreshments), bathrooms, parking and access.

4.       Determine your equipment needs

Think about what equipment you will need at your event and make a master event planning list.  Consider everything from audio visual requirements to chairs and serving ware.

5.       Know your legal obligations

If your event is being held in a public place or you plan to serve alcohol, you may need special permits or licences from your local council.   

6.       Add special touches

Reflect on the most memorable events you have attended.  What made them so special? How can you make your event unmissable, personal, fun or family-friendly?  What is your point of difference and how can you add special touches?

7.       Spread the word!

We promote Techweek2020, but you still need to think about the best ways to promote your event directly to your target audience.  Most Techweek attendees learn about events through word of mouth and social media.

Brainstorm your event ideas on the Techweek2020 Discussion Forum or submit your event here.      

By Team Techweek

  • Events