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Skills & knowledge

How to Storify your Business

Walk away with a brand strategy that covers an experience plan, brand positioning, personas, and digital journeys to increase conversion.

Register on Eventbrite

Date and time:

Mon 16 May 7:00 PM - 8:30 PM

Tue 17 May 7:00 PM - 8:30 PM

Wed 18 May 7:00 PM - 8:30 PM

Thu 19 May 7:00 PM - 8:30 PM

Fri 20 May 7:00 PM - 8:30 PM

Sat 21 May 7:00 PM - 8:30 PM

Sun 22 May 7:00 PM - 8:30 PM


Nationwide (more than one region)

Paid 360

Contact organiser

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How to Storify your Business

Storify your business brand through:

1. Discover your target market.

2. Define your personality & create a brand objective.

3. Define the Image and style from your research and persona.

4. Create a customer journey for your business.

This masterclass takes your business through a real case study with activities to learn and apply through blended learning which includes open discussions, online collaboration tools and insights from mentor.

You will bring home:

1. A business canvas map of your newly storified customer journey.

2. A plan to address the pain points between each touchpoint of your customer-business interactions.

3. An action plan to start storifying your business experience.

This workshop is held only once a year during Techweek. Join now.

Note: This is a small group focused-learning event. The Zoom meeting link will be emailed to you closer to time.



Sai Constantine

Business Mentor

Sai is a digital business, UX/UI/LX mentor and has helped New Zealand and Australian SMEs to digitally transform their business. Holding a specialised degree in creative technologies, Sai is praised for this social media and digital sales knowledge over the years with insights to every industry.