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Anna Bella Geiger's drawings - VR exhibition

Visit an immersive art gallery using VR headsets, presenting the exhibition of drawings by renowned Brazilian artist Anna Bella Geiger.

This event does not require registration.

Date and time:

20 May, 3:00 PM - 5:00 PM

21 May, 3:00 PM - 5:00 PM

22 May, 3:00 PM - 5:00 PM

23 May, 3:00 PM - 5:00 PM

24 May, 3:00 PM - 5:00 PM

25 May, 3:00 PM - 5:00 PM

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Bay of Plenty

University of Waikato, Tauranga Campus, 101-121 Durham Street, Tauranga 3110

Level 1 / Room TCBD.1.27


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Anna Bella Geiger's drawings - VR exhibition

Experience an immersive exhibition of contemporary art using VR headsets, with in-depth contact with the work of renowned artist Anna Bella Geiger, who is a pioneer of video art in Brazil and a notable figure in the global visual arts scene.

Anna Bella Geiger started her career in the arts in the 1950s and is considered one of the most important Brazilian visual artists of all time. At the age of 91 (and counting!), her career is marked by numerous national and international exhibitions, publications, and awards. She has works in the permanent collections of some of the world's leading contemporary art museums, such as MoMA in New York. She is a versatile artist, working with drawings, engravings, paintings, objects, and videos.

Recently, the artist presented solo exhibitions in the Netherlands, Belgium, and Japan and participated in a group exhibition in Italy.

In Tauranga, inside the virtual gallery of this exhibition, the visitor chooses a name and an avatar to enter the room and can interact with other people within the space with voice and digital reactions. The tool used to build the digital platform is always evolving, and the tendency is for the visitor experience to become increasingly organic, simulating a situation very close to visiting a gallery in the real world. The choice of this format is motivated by the desire to make access to art increasingly democratic, inclusive, and global.

According to the organizers, Gisela de Castro and Julio Silva, from the cultural production company Zucca Books & Plus, a virtual exhibition does not replace a real exhibition, just as a live broadcast on the internet does not replace an in-person musical show. The goal is to transform ephemeral events, like a temporary art exhibition, into lasting cultural products that can be accessed by anyone, anywhere. The virtual world in the field of arts becomes another option for accessing culture, and democratizing cultural goods.